Clients include
BBC|
RTE |
UKTV |
FAZ |
Sazka |
Songkick|...
Work & projects involve
SaaS sales strategy | Leading and scaling global solutions engineering teams | Data and analytics strategy | SaaS migrations | Solutions consulting | Presales engineering | RFI, RFP, POC management | Solution architecture design | Enterprise technology stacks | User journey orchestration | Paywall- and subscription-management | Cross-platform tagging implemention: client-side and server-side | Web browser technologies | Data privacy and compliance | DMPs | First party data strategies | Audience segmentation and activation | Data mining | BI and cloud data warehouse integrations | Data visualization | Data democratization | Programming and web development | Product development | Product evangelism | Digital marketing | E-commerce | Voice user interfaces | Webinars, workshops, blogging, public speaking, guest lecturing
Toolbox
Digital analytics & DMPs: Piano Analytics, AT Internet Analytics Suite, Google Analytics, Adobe Analytics, Amplitude, Piwik Pro, Mixpanel, Piano DMP, Cxense |
User journey orchestration, paywall-, subscription-, and ID-management: Piano Composer, Piano VX, Piano ID, CeleraOne |
Programming, web development & tag management: HTML, CSS, JavaScript, various libraries/frameworks (jQuery, Bootstrap etc.), browser technologies, browser extensions, API development, Google Tag Manager, GTM template development, Adobe DTM/Launch, Tealium iQ, Wordpress CMS, Alexa Skill Development (ASK, Node.js), PHP (basics), Ruby on Rails (basics) |
Data warehousing, BI, data analysis, and visualization: Python (basics), R (basics), SQL (basics), Power BI, Google Data Studio, Tableau, Snowflake Cloud Essentials |
Basics & business tools: MS Office suite, Google Workspace, Salesforce CRM, JIRA, Confluence, ZenDesk, Airtable, SAP, Adobe Document Cloud, Adobe InDesign
Certifications
Fulbright Scholarship | Piano Analytics Certification (User & Admin) | AT Internet Analytics Suite Certification (User & Admin) | Google Analytics Certification (GA4) | Google Analytics Certification (Google Partners Individual Qualification, Universal Analytics) | Google Tag Manager Fundamentals Certification | Snowflake Essentials Data Warehouse Certification | AWS Certified Alexa Skill Builder | TOFL ibt (109)